THE SCENE Wellness startup Aescape’s pending launch of AI-powered robotic masseuses is one of the unexpected ways the technology could disrupt the labor market. Founder Eric Litman has raised $80 million to develop “the first commercially available fully automated, customizable massage experience to give people more control of their self-care.” New York-based Aescape is partnering with 10 Equinox gyms for the rollout, with a half-hour session costing $60. The machine looks like something you might see on the Starship Enterprise. It uses infrared scanners to map your body and sensors in the robotic hands to determine the pressure and motion of the arms. With a target market of hotels, spas, and gyms, the robotic masseuses could put human ones out of work. Litman is quick to point out that there are currently 30,000 open masseuse jobs in the U.S. and that number is likely to go up. AescapeREED’S VIEW This potentially has dire implications for masseuses, who could be replaced by robotic arms. But then, what happens when a therapeutic massage is accessible to the masses? Will it enable people with back and muscle issues to remain more active, thus living healthier lives? That’s probably a matter of debate, but the point is that with each new AI-enabled tool, the ripple effects reach far beyond a single profession. The only thing I’m sure about is that, thanks to automation, the world is going to change drastically over the next five to 10 years in ways we cannot imagine. Giant foundation models like GPT-4 have hit an inflection point and investment dollars are pouring in. But it’s the investments you don’t publicly see that are the most impactful right now. Those are going into the infrastructure layer of AI. At every point in the technology stack, teams of engineers are focusing on solving every little bottleneck. There is money to be made in clearing the way for AI innovation. And something similar is happening in robotics. Robots today are somewhat rigid. They can be trained for specific tasks and useful in controlled environments. But researchers are figuring out how to train them in a way that’s similar to large language models, throwing enormous datasets at them and letting them learn on their own so that they can become more useful for general purposes. These two worlds of AI — the software and hardware — are colliding in ways that will likely lead to exponential growth in capability. We often ask whether these nascent technologies will take human jobs. That will happen, but it will also create new ones, and even more importantly, it may change the concept of work itself. After trying out the robotic masseuse, Alastair’s view on whether he would use it again. → |
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